Yes, you need a producer. Period.
It does not matter whether you are the world’s leading artist at the moment or just preparing for your big break: you need a producer. As a producer, I make sure that your creative processes are as efficient and productive as possible. This includes activities such as, but not limited to:
- Bring your musical vision to fruition and guide your sound along the way;
- Shape your music into the best possible piece of art it can be;
- Schedule and budget your recording process;
- Advice you on your products and approach;
- Simply be the extra set of ears and brain (with over 30 years of music experience).
You have an excellent set of songs, and you are getting ready to turn them into a groundbreaking final product. Your songs can be better and you need an expert point of view to improve them. That is where I come in: I listen to the songs, analyze them, and find ways to improve them. I communicate clearly what I think works better or is worth a try, and I can elaborate on my perspective from an abundance of knowledge and experience. And, if words do not work out well, I play multiple instruments to explain what I mean.
What does a producer do?
A producer is a person who is in service of a project and makes sure that the final product is as good as it can be. The whole purpose of a producer’s work is to push a project to the edge of being a potential success. In my role as a producer, I share my thoughts and ideas, and I ask questions. I consider it my job to motivate the musicians to step out of their musical comfort zone just enough in order to give it their best. I want the best version the musicians can deliver.
I am a musical motivator and I bring another set of ears, an additional brain, and over 20 years of (practical) musical experience to your project. And, in case you were wondering, I am a certified music producer with a degree in music production.
Over the last 20 years, I have learned what works in a song and what does not. As an active and highly involved band member, I have (co-)written a lot of music, and I was always involved with the production side of the recording process. While working as a music industry professional, I have had my fair share of listening sessions with up-and-coming acts, as well as more popular acts. Additionally, I analyzed the entire history of pop music since Elvis Presley and the ten best selling records of all time during my time in university.